Lead with Your Soul – Facing Ethical Dilemmas as Professionals
Join us for a discussion about the ethical side of advertising and the choices we make during ethical dilemmas.
President, Institute for Advertising Ethics, AAF Board Member and President Emeritus, and Professional in Residence at the Stan Richards School of Advertising at the University of Texas Austin
Our session will focus on the ethical dilemmas that we face in our advertising profession and how we can do the right thing in resolving them. Advertising is one of the most important businesses in the global economy, and it is important we practice enhanced ethics as we carry out our responsibilities. Also, we will discuss how our consumers value, expect and reward enhanced ethics in the digital marketplace. And, we cover the personal case for enhanced ethics that is based on our feelings of wanting to treat our consumers- and business partners – with truth and fairness. Importantly “Transparency Builds Trust”. With consumers we must clearly distinguish advertising/paid content from editorial/original content in print, TV,View more
Free for all AAF Members
Free for BBB Accredited Businesses
Free for Students
$10 Non-Members (proceeds benefit the Susan B. Kosich Charitable Fund)
Registration required for all attendees.
Attendees will be entered into a drawing for a chance to win a 30 minute one-on-one session with Wally!
INDIVIDUAL DATES & TIMES*
- May 13, 2021 at 05:30 pm - 06:30 pm (Thu)
Additional time info:
6:30 – 7:00pm Open Chat After Presentation (Bring your questions!)Winner of drawing for a 30 minute one-on-one session with Wally will be announced.